Lucía Peña
The total Bitcoin held by publicly traded companies surpassed 1 million BTC on Thursday, according to BitcoinTreasuries data. This milestone reflects the rapid growth of corporate interest in the cryptocurrency over the past year.
Michael Saylor’s Strategy is widely recognized as the pioneer of this trend, inspiring other firms—including Bitcoin miners like Mara Holdings and companies such as Metaplanet, Semler Scientific, and GameStop—to maintain BTC on their balance sheets.
Despite the milestone, BitcoinTreasuries President Pete Rizzo noted that institutional Bitcoin adoption is still in its early stages, as most companies have only recently started implementing strategies for long-term accumulation.
Rising Popularity of Corporate Bitcoin Treasuries
The success of Strategy, both in share price growth and the value of its Bitcoin holdings, has encouraged additional companies to pursue similar corporate treasury strategies.
According to executive Bradley Duke of Bitwise, the 1-million BTC milestone represents roughly $111 billion in institutional Bitcoin holdings, highlighting the growing structural imbalance between Bitcoin supply and demand.
Over 100 public companies currently hold Bitcoin, with the trend of adopting Bitcoin digital asset treasury (DAT) strategies continuing to accelerate. For example, Nasdaq-listed sales development firm CIMG recently completed a $55 million capital raise to purchase Bitcoin.
Bitcoin Outperformance Drives Corporate Adoption
As Bitcoin continues to outperform fiat currencies, Rizzo predicts more publicly traded firms will integrate Bitcoin into their balance sheets, potentially increasing the cryptocurrency’s share among over 50,000 global publicly listed companies.
With a market capitalization exceeding $2 trillion, Bitcoin traded at $110,142.10 as of Thursday morning, up over 90% in the past year, according to PRIME.
