Global crypto investment products closed 2025 with $47.2 billion in total inflows, coming within just 3% of the all-time record set in 2024, despite a noticeable slowdown in demand for Bitcoin-focused funds.
According to CoinShares data, asset managers including BlackRock, Bitwise, and 21Shares continued to attract significant capital, signaling sustained institutional interest across the digital asset market.
Bitcoin-linked investment products recorded $26.9 billion in inflows during 2025, marking a 35% year-over-year decline from the $41.4 billion seen in 2024. The slowdown aligned with periods of price weakness and increased market consolidation.
At the same time, short-Bitcoin products attracted $105 million, though these instruments remain relatively small, with just $139 million in assets under management, underscoring their niche role within the broader market.
While Bitcoin flows softened, investor capital rotated aggressively toward a select group of major altcoins. Ethereum-based products led the surge, pulling in $12.7 billion, representing a 138% annual increase.
XRP-focused funds followed with $3.7 billion in inflows, while Solana products added $3.6 billion, reflecting 500% and 1000% growth, respectively. In contrast, inflows into the broader “other altcoins” category fell 30% to $318 million, highlighting how capital concentrated around a few high-conviction assets.
Investor Preferences Are Clearly Rotating
“The data clearly shows a rotation in investor preference throughout 2025,” said James Butterfill, Head of Research at CoinShares. He noted that while Bitcoin continues to act as the market’s anchor, capital is increasingly being deployed selectively into core altcoins, reshaping both fund flows and overall market structure.
The United States remained the dominant market, recording $42.5 billion in annual inflows, although that figure represented a 12% decline compared to 2024.
Europe emerged as a key growth driver. Germany reversed sharply, moving from $43 million in outflows in 2024 to $2.5 billion in inflows last year. Canada followed a similar trajectory, posting $1.1 billion in inflows after seeing net outflows in the previous year.
Strong 2026 Opening Reinforces Bullish Sentiment
This geographic diversification helped set the stage for a strong start to 2026. CoinShares reported $671 million in inflows on the first Friday of the year, bringing the weekly total to $582 million, even after mid-week withdrawals.
Prices Reflect the Flow Trends
Market prices have largely moved in line with capital flows. Bitcoin has rebounded toward $93,000, while Ethereum remains firmly above $3,150. XRP has pushed past the $2 threshold, trading near $2.13, and Solana is holding around $135.
Together, the data suggests that institutional investors are not exiting crypto, but rather rebalancing exposure toward assets with stronger growth narratives as the market enters 2026.